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Beyond The Headline Workshop

Right now, everyone on your team is telling a slightly different version of what you do and why it matters, to prospects, to clients, to each other. This workshop fixes that. In 90 minutes, your group learns to use their own story to speak clearly about what they do and why they do it, so they can actually use it to build trust and win clients, not just introduce themselves at a meeting.

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What happens in the room

Your group moves through all four steps of The Headline Method™ together, live, and leaves with their own headline actually rewritten, not just a concept they'll forget by Monday.

This is the format for teams and groups who need the shift to stick, not just land.

  • A live walkthrough of Headline, Evidence, Assignment, and Draft, guided step by step

  • Individual work time on each participant's own current headline

  • Small group discussion to pressure test the evidence behind what they're carrying

  • A written draft every participant keeps and can act on immediately

Team Fist Bump
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Format and details

90 minutes. In person or virtual, limited to 25 participants for real engagement in each step.

Built for leadership cohorts, onboarding groups, sales and client-facing teams, and any group where how people introduce themselves and their work directly affects performance.

"I have control over the story I tell others, and that starts with what I tell myself."

Kim Kelly, Workshop Attendee

Christina Hepner

Creator of The Headline Method™

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© 2026 Christina Hepner LLC
All rights reserved.

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